The Rugby Football Union has agreed a new four-and-a-half year kit sponsorship deal with Nike, the world's leading sportswear brand.
Nike, whose existing agreement runs out in January, will be England's official kit supplier and an official England Rugby sponsor until the summer of 2008.
RFU Commercial Director Paul Vaughan welcomed the renewal of a partnership which began in 1997.
"Nike is one of the best and most well-known brands in the world," said Vaughan.
"Their commitment to English rugby is a testament to the strength of rugby in England and we are delighted to continue our partnership until the end of the 2007/08 season.
"The England management and players have a very productive working relationship with Nike and are delighted with the high quality of the kit."
Nike will continue to work with the England players and management to produce game day, training and replica kit that pushes the boundaries of technical innovation. A new kit will be launched for the World Cup in Australia in the autumn.
"We are delighted to continue as the RFU's kit sponsor," said Jonny Nye, Nike Sports Marketing Director.
"For England to be the best rugby team in the world they need the highest commitment to innovation in the kit they wear on the field and we are proud to be providing that to them."
